By Greg Conderacci
Recently, RBR launched this new series to enlighten our ultra-cool readers about the benefits of dorkiness.
In Part I, we explored screening your helmet; in Part II, we messed with your handlebars; in Part III, we reflectorized your machine; in Part IV, we prepped you for flats; in Part V, we praised electrical tape; and in Part VI, we recommended kinesiology tape for sore knees; and in Part VII, we raised your aerobars; and in Part VIII, we swore off black jerseys and in Part IX, we turned on a blinking headlight ; and in Part X, we added a bell.
Today, I’m suggesting you buy a cheap wired speedometer – NOW – before they stop making them altogether. Do this even if (like me) you have a fancy, expensive GPS providing you with information ranging from core body temperature to phases of the moon.
Why? Because when you forget to charge the GPS and it goes dead, or you leave it home, or you loaded the wrong ride, or it’s just not working right, the trusty little speedometer will still tell you how many miles you rode. And it and a cue sheet (remember those?) will still get you home.
Of course, wired speedometers look dorky. There’s this stupid wire dangling from your handlebars when you’ve spent thousands of dollars to hide every other wire and cable on your bike. But wired speedometers have only one battery to go dead. And they are very accurate. And, as a bonus, you can see your speed, in nice big numbers, without having to hunt through all the data on the GPS screen.
Do you have a dorky tip to share? Don’t be shy. We’ll withhold your name upon request. Remember a dorky tip has one or more of these characteristics:
- Pro riders do not do it (nor does just about anybody else)
- It’s cheap or maybe even free
- It usually adds weight
Greg Conderacci is a marketing consultant and a former Wall Street Journal reporter, non-profit entrepreneur, and investment bank chief marketing officer. In Getting UP!, he brings you the same skills he teaches at a top graduate school and Fortune 500 companies. Lots of people promise better performance … Greg proves it. Using his energy techniques, in 2015 he rode a bicycle across America in just 18 days — averaging 150 miles a day.